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NOBLELIFT North America recently opened its North American Tech Center at 700 W. Virginia Street Suite B110, Milwaukee, Wisconsin.
The new 7,000 square foot facility is dedicated to R&D, new product innovation, and dealer engagement. The Tech Center will serve as a hub for collaboration, product development, and continuous improvement.
NOBLELIFT said it will serve as a hands-on environment where customers and dealers can test-drive equipment, experience new technologies firsthand, and participate in collaborative R&D initiatives.
“The opening of our Milwaukee Tech Center represents a major step forward in our North American commitment to innovation and dealer support,” said Bill Pedriana, NOBLELIFT North America president. “It’s a place where our partners can experience technology in motion to test, learn, and help us shape the future of intelligent material-handling.”
NOBLELIFT said it provides extensive training to its dealers to help ensure they have the knowledge, skills, and experience to keep lift trucks running.
The ribbon-cutting celebration was held in conjunction with the first annual NOBLEFEST event.
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